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Get Big Savings On WaterCare Water Softeners in Lakeland, Winter Haven, Plant City, Auburndale, & Valrico!

Soft Water Makes Softer, Brighter Clothes

Water softeners remove hard water minerals that quite literally pelt your clothes like rocks during the wash cycle. With nothing but clean, soft water massaging your clothes, towels, and linens, you'll notice a big difference in their softness and how they hold up to being repeatedly washed. Whites will be brighter and colors more vibrant!

Get Big Savings On WaterCare Water Softeners in Lakeland, Winter Haven, Plant City, Auburndale, & Valrico, & the Central Florida area!

Soft Water Through a Water Softener Makes Softer, Brighter Clothes

Water softeners remove hard water minerals that quite literally pelt your clothes like rocks during the wash cycle. With nothing but clean, soft water massaging your clothes, towels, and linens, you'll notice a big difference in their softness and how they hold up to being repeatedly washed. Whites will be brighter and colors more vibrant!

Hague WATERMAX® SOFTENER

WaterCare CareSoft Elite RC® Softeners are the only systems made in the USA that can be fully customized with both softening & filtration capabilities, & are backed by our limited warranty!

 

  1. Includes a dual-chamber tank that performs two treatments at once
  2. Uses activated carbon to reduce foul smells and odors
  3. Includes a high-capacity resin that reduces hardness
  4. Features a patented Chlorine Generator that cleans the water softener
  5. Learns your water habits and adjust accordingly
  6. Includes a low-maintenance dry storage brine tank that prevents salt bridge

W.E.T (Water Efficient Technology) is a series of features that allow a water softener to only use the amount of water and salt needed - saving up to 50% over other systems! 

Optional remote diagnostics available, where we monitor your water softener.  We can make adjustments and reset your system remotely saving you time and money.

Creates chlorine directly from the salt in the brine solution.  It passes into the media tank to keep the inside clean with every regeneration (preventing bacteria build-up).

You Work Hard to Protect Your Family, Let Us Help You Protect Your Home, Appliances, Clothes & More with a Home Water Softener

  Let Branch Water of Central Florida Inc help with an affordable, all-natural water softener & refining system

All-In-One Technology

WaterCare systems use proprietary technology to combine all your whole home water treatment into one. Reduce chlorine, soften water, and remove sediment in one system. Makes for simple maintenance and a lot less cost!

Softer Skin & Hair

Hard water minerals bonds with skin and hair leaving a nasty film. Kind of like that limescale on your faucet! A Hague softener removes hardness minerals naturally so you can stop spending money on lotions & skincare products as your body becomes free of buildup!

Clean Less, Live More

While saving up to 75% on cleaning products can be enough to pay for a water softener, what's even more valuable is your time. Stop scrubbing, folks, there's a better way! Hard water minerals buildup on faucets, fixtures, dishes, glassware, & stemware and leave you using chemicals to clean up the mess. A WaterCare softener saves you time & money so you can clean less and live more ❤

Extend Appliance Life

Dishwashers, washing machines, water heaters (tankless, electric, & gas), ice maker, boiler systems, & humidifiers all suffer when your water contains hardness minerals. Do them a favor (and your pocketbook) and give them soft water. Plus you can save up to 40% on energy costs related to your water-using appliances - that's pretty awesome!

How do you know if you have hard water?

Here are some telltale signs...

  1. Your water takes forever to heat up or you've prematurely had to replace water-using appliances.
  2. Your faucets and fixtures have a white residue that's hard to remove. That's limescale buildup and it's accumulating in your pipes and water using appliances too!
  3. Your skin and hair is dry and dull.
  4. Your whites are more like 50 shades of gray.
  5. Your brights have lost their luster.
  6. Your drinking glasses & stemware have spots on them - unless you use a ton of chemical spot remover in the dishwasher.
hard water washing machine element

This is a heating element that's been exposed to hard water

Why Choose Us?

Authorized Water Right/ WaterCare Dealer

For over 70 years, customers have trusted WaterCare to solve their water problems, and we proudly sell & maintain their equipment for thousands of Florida residents. We are also an authorized WaterCare dealer and can sell/service these systems as well.

3rd Party seals of approval

Any water treatment company can build their own systems, but how do you know it will really function as promised? We sell systems that are manufactured in the USA and are independently certified by the Water Quality Association and other 3rd parties so you know that it will work.

Made in the USA

The WaterCare product line is designed, manufactured, and assembled in America. Our systems, along with their innovative technology, have satisfied customers for years; giving them cleaner and healthier water. Each unit is manufactured in-house and put through total systems testing before leaving the manufacturing facilities.

  • This field is for validation purposes and should be left unchanged.

Local Florida Reviews

Manny was very timely, professional, and knowledgable. Had our new water... softener installed no time flat. Reviewed operating procedures before leaving. Left property like it was when he arrived.read more
Dennis Carr
Dennis Carr
1726599167
Manny was the service technician that, for the second year ina row,... performed the annual inspection and maintenance of my Hague Water Softener System. Manny is a very knowledgeable, personable and efficient technician/plumber. Therefore, I would highly recommend Manny to anyone that contacts Branch Water of Central Florida. You can't go wrong with Manny.read more
Connor Jack
Connor Jack
1726243760
Manny did a great job coming out and servicing my RO and water softener... systems, super knowledgeable, works quick too, highly recommendread more
Justin Lain
Justin Lain
1726059925
Great, honest business.
Debra Staub
Debra Staub
1725038484
Luis and Sean and Carla were all extremely professional and friendly.... Thanks for a seamless experienceread more
Victoria King
Victoria King
1723575462
My husband and I live in North Lakeland and bought a 4500sq ft home last... year and we could NOT figure out why our water was smelling SO bad. My boss owns hundreds of rental properties and even he said our water was the worst he’s ever smelled. We tried several different companies who came out and did a few things but inevitably the smell always came back. The water was destroying my hair, making me break out and so per my boss’s recommendation I called Branchwater. Luis came out and tested the water (which came back normal) but instead of just leaving it at that he came inside and looked at a few things. He then sat down and explained the systems. Never having dealt with a well before I point blank asked, “if this was your house what would you do.” He didn’t try to upsell me but spent the time explaining why he would use what he recommended. I reached out and Carla got me on the schedule THAT SAME WEEK! They sent emails keeping us up to date on exactly when our tech would arrive. Our tech arrived on time at 10am and stayed until 6pm (in the rain and heat) and had a great attitude the entire time. It was definitely worse than anticipated but he still kept a great attitude and got the job done. They followed up the next day to help us navigate the last step of flushing out our water heaters. A day later our water was PERFECT! It’s now been a week and I’m SO HAPPY I CALLED THEM! Long story short- USE THIS COMPANY!! You will not regret it!read more
Diane Megivern
Diane Megivern
1722457506
This Company was Awesome. Carla in the office to Manny our Tech were very... kind and honest. We won’t have any other Company taking care of our Water System. Thank you for being punctual and reasonable on your pricing.read more
I was very pleased with Manny. He was on time, diagnosed my problems and... made the necessary repairs, tested the water.I was impressed , Manny is very professional and knows his job very well. I know what company to call for all of my water issues.***** 5 starsKerby Glassread more
Cesar Montano
Cesar Montano
1720874556
My family and I had such a pleasurable experience with Branch Water of... Central FL. Luis was the technician who came out to our home. Even before he came, we let them know that we were not necessarily looking to buy and products or service, that we just wanted our water to be tested so we can be well informed.Luis was very professional and extremely knowledgeable but was not pushy at all about trying to sell us something. He took his time to properly test our water supply, gave us a thorough look into the world of water and even wrote down critical information we needed to make informed decisions.Luis is a passionate young man who takes pride in his work but, most of all, he is a bright and genuine person who brought smiles to my family. He's a great representative of what seems to be a great and honest water company here in Central Florida.Luis, thank you again. Speaking with you about being a father was great. We are praying for you and your growing family. God bless-Cesar, Syieda and baby Jahelread more
Linda Waite
Linda Waite
1720824857
Just moved into a new home that already had a water softener & filtration... system. We had NO IDEA if it was working, what to do & how often you needed to add the crystals. Carla the office gals was so pleasant & helpful. Shawn the maintenance tech was incredible! So professional, informative, attentive to TOTALLY customer service! I would HIGHLY RECOMMEND this company!read more
LOUIS DIVILIO
LOUIS DIVILIO
1720739946
Branch installed and continues to service my water softener system. I have... been a customer for the past seven years. I couldn’t be happier for the service they provide. Kudos to service technicians Shawn and Manny who are always ready to make sure my system is working at optimum level.read more
Tess Teurlings
Tess Teurlings
1720624370
Manny was amazing! Very kind and efficient. He is knowledgeable and... personable. Very happy with our serviceread more
MOJOE
MOJOE
1720542923
Excellent experience! Best in home service tech I’ve had the pleasure of... meeting.read more
😃They are good with water😃
Manny was excellent. Very knowledgeable, fixed my unit quickly and... efficiently.read more
Omri Alfasi
Omri Alfasi
1719852416
Great install by Manuel, he was very helpful and nice. He explained... everything perfectly and did a clean job. Would highly recommend!read more
Lisa Tobiczyk
Lisa Tobiczyk
1719507856
Thank you Branch Water for scheduling my service call so promptly. A huge... shout out to Manny who listened to my concerns and did his best to fix my issues. Thank you for all your help! Great customer service! Highly recommend!read more
Manny was very professional he answered all my questions and gave a great... service.Would definitely recommend the company to others 10/10read more
John A. Crespo
John A. Crespo
1719242697
Tech Manny was great. Very professional. From 1 to 10, he is 11. I highly... recommend him. More employees should be like him. He was easy to talk with! Explained the whole process very easy for me to understand! Took his time to answer all of our questions. What an amazing technician. Thank you Manny for your professionalism!read more
Omaira Lacayo
Omaira Lacayo
1719242578
Manny was the best!!!! Very knowledgeable, very professional! An excellent... role model of what customer service should really be like! All employees should be more like him! He was easy to talk to! Explained everything he was doing! Just amazing deserves 100 more stars!!! Thank you Manny!!!read more
More reviews
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Local Info

Water Softener Lakeland Florida

Water Softeners in Lakeland Florida

Branch Water of Central Florida Inc was founded in 1994 as a water treatment company offering water softeners and the best commercial and residential water treatment products for decades in the Lakeland area. We’ll give you a free water analysis and figure out the ideal water treatment system for your business. We carry commercial water softeners, filters, and RO systems from WaterCare, AO Smith, & Water Technologies, and have everything from high quality affordable options to the highest tech items that can connect via wifi. Give us a call for a free consultation today.

water softener, water softeners, water softener installation, softener, water softener companies, home water softener, water softener installation costSalt, plumbing, resin, brine tank, ion exchange, home, diagram, bypass, commercial, whole house, manual, drain, zeolite, installation, industrial, filter, magnetic, domestic, shower head, apartment, control, black, hard water, inside, old


4225 Frontage Rd N Lakeland Florida 33810
Phone Number: (863) 576-5541
Hours: 8:30am-5:00pm M-F

About Lakeland Florida:

Directions:

Lakeland Water Softener Reviews:

See why we are the top water softener provider in Lakeland Florida.
Google Reviews: https://www.google.com/search?sa=X&sxsrf=ALiCzsa9wHBX0GKPDWh1fIARBLleSM6row:1652196950316&q=branch%20water%20florida&ved=2ahUKEwiB68miodX3AhX_k2oFHSrEAE4QvS56BAgDEAE&biw=1512&bih=752&dpr=2&tbs=lf:1,lf_ui:1&tbm=lcl&rflfq=1&num=10&rldimm=11862623278065451987&lqi=ChRicmFuY2ggd2F0ZXIgZmxvcmlkYUjQ7qbq5oCAgAhaIBAAEAEYABgBGAIiFGJyYW5jaCB3YXRlciBmbG9yaWRhkgEid2F0ZXJfc29mdGVuaW5nX2VxdWlwbWVudF9zdXBwbGllcpoBI0NoWkRTVWhOTUc5blMwVkpRMEZuU1VNMGFHTkxOMHRSRUFFqgEeCggvbS8wODM4ZhABKhAiDGJyYW5jaCB3YXRlcigA&phdesc=OGGpiCXVc3w&rlst=f#lrd=0x88dd41d56965e535:0x4f5df9f2994979e,1,,,&rlfi=hd:;si:357437620136220574,l,ChRicmFuY2ggd2F0ZXIgZmxvcmlkYUjkrruXu7KAgAhaIBAAEAEYABgBGAIiFGJyYW5jaCB3YXRlciBmbG9yaWRhkgEid2F0ZXJfc29mdGVuaW5nX2VxdWlwbWVudF9zdXBwbGllcpoBJENoZERTVWhOTUc5blMwVkpRMEZuU1VOdGVuWmlZbnAzUlJBQqoBHgoIL20vMDgzOGYQASoQIgxicmFuY2ggd2F0ZXIoAA,y,CW3QI6BGuGQ;mv:[[29.433487999999997,-80.9151095],[26.882944799999997,-82.4659434]]
Facebook Reviews: https://www.facebook.com/BranchWaterofCentralFlorida/reviews/?ref=page_internal
Yelp Reviews: https://www.yelp.com/biz/branch-water-of-central-florida-lakeland-2
Angie’s List: https://www.angi.com/companylist/us/fl/lakeland/branch-water-inc-reviews-6306993.htm
Home Advisor: https://www.homeadvisor.com/rated.BranchWaterInc.18411244.html
BBB Reviews: https://www.bbb.org/us/fl/lakeland/profile/water-treatment-equipment/branch-water-inc-0733-12244735

Manny was very timely, professional, and knowledgable. Had our new water... softener installed no time flat. Reviewed operating procedures before leaving. Left property like it was when he arrived.read more
Dennis Carr
Dennis Carr
1726599167
Manny was the service technician that, for the second year ina row,... performed the annual inspection and maintenance of my Hague Water Softener System. Manny is a very knowledgeable, personable and efficient technician/plumber. Therefore, I would highly recommend Manny to anyone that contacts Branch Water of Central Florida. You can't go wrong with Manny.read more
Connor Jack
Connor Jack
1726243760
Manny did a great job coming out and servicing my RO and water softener... systems, super knowledgeable, works quick too, highly recommendread more
Justin Lain
Justin Lain
1726059925
Great, honest business.
Debra Staub
Debra Staub
1725038484
Luis and Sean and Carla were all extremely professional and friendly.... Thanks for a seamless experienceread more
Victoria King
Victoria King
1723575462
My husband and I live in North Lakeland and bought a 4500sq ft home last... year and we could NOT figure out why our water was smelling SO bad. My boss owns hundreds of rental properties and even he said our water was the worst he’s ever smelled. We tried several different companies who came out and did a few things but inevitably the smell always came back. The water was destroying my hair, making me break out and so per my boss’s recommendation I called Branchwater. Luis came out and tested the water (which came back normal) but instead of just leaving it at that he came inside and looked at a few things. He then sat down and explained the systems. Never having dealt with a well before I point blank asked, “if this was your house what would you do.” He didn’t try to upsell me but spent the time explaining why he would use what he recommended. I reached out and Carla got me on the schedule THAT SAME WEEK! They sent emails keeping us up to date on exactly when our tech would arrive. Our tech arrived on time at 10am and stayed until 6pm (in the rain and heat) and had a great attitude the entire time. It was definitely worse than anticipated but he still kept a great attitude and got the job done. They followed up the next day to help us navigate the last step of flushing out our water heaters. A day later our water was PERFECT! It’s now been a week and I’m SO HAPPY I CALLED THEM! Long story short- USE THIS COMPANY!! You will not regret it!read more
Diane Megivern
Diane Megivern
1722457506
This Company was Awesome. Carla in the office to Manny our Tech were very... kind and honest. We won’t have any other Company taking care of our Water System. Thank you for being punctual and reasonable on your pricing.read more
I was very pleased with Manny. He was on time, diagnosed my problems and... made the necessary repairs, tested the water.I was impressed , Manny is very professional and knows his job very well. I know what company to call for all of my water issues.***** 5 starsKerby Glassread more
Cesar Montano
Cesar Montano
1720874556
My family and I had such a pleasurable experience with Branch Water of... Central FL. Luis was the technician who came out to our home. Even before he came, we let them know that we were not necessarily looking to buy and products or service, that we just wanted our water to be tested so we can be well informed.Luis was very professional and extremely knowledgeable but was not pushy at all about trying to sell us something. He took his time to properly test our water supply, gave us a thorough look into the world of water and even wrote down critical information we needed to make informed decisions.Luis is a passionate young man who takes pride in his work but, most of all, he is a bright and genuine person who brought smiles to my family. He's a great representative of what seems to be a great and honest water company here in Central Florida.Luis, thank you again. Speaking with you about being a father was great. We are praying for you and your growing family. God bless-Cesar, Syieda and baby Jahelread more
Linda Waite
Linda Waite
1720824857
Just moved into a new home that already had a water softener & filtration... system. We had NO IDEA if it was working, what to do & how often you needed to add the crystals. Carla the office gals was so pleasant & helpful. Shawn the maintenance tech was incredible! So professional, informative, attentive to TOTALLY customer service! I would HIGHLY RECOMMEND this company!read more
LOUIS DIVILIO
LOUIS DIVILIO
1720739946
Branch installed and continues to service my water softener system. I have... been a customer for the past seven years. I couldn’t be happier for the service they provide. Kudos to service technicians Shawn and Manny who are always ready to make sure my system is working at optimum level.read more
Tess Teurlings
Tess Teurlings
1720624370
Manny was amazing! Very kind and efficient. He is knowledgeable and... personable. Very happy with our serviceread more
MOJOE
MOJOE
1720542923
Excellent experience! Best in home service tech I’ve had the pleasure of... meeting.read more
😃They are good with water😃
Manny was excellent. Very knowledgeable, fixed my unit quickly and... efficiently.read more
Omri Alfasi
Omri Alfasi
1719852416
Great install by Manuel, he was very helpful and nice. He explained... everything perfectly and did a clean job. Would highly recommend!read more
Lisa Tobiczyk
Lisa Tobiczyk
1719507856
Thank you Branch Water for scheduling my service call so promptly. A huge... shout out to Manny who listened to my concerns and did his best to fix my issues. Thank you for all your help! Great customer service! Highly recommend!read more
Manny was very professional he answered all my questions and gave a great... service.Would definitely recommend the company to others 10/10read more
John A. Crespo
John A. Crespo
1719242697
Tech Manny was great. Very professional. From 1 to 10, he is 11. I highly... recommend him. More employees should be like him. He was easy to talk with! Explained the whole process very easy for me to understand! Took his time to answer all of our questions. What an amazing technician. Thank you Manny for your professionalism!read more
Omaira Lacayo
Omaira Lacayo
1719242578
Manny was the best!!!! Very knowledgeable, very professional! An excellent... role model of what customer service should really be like! All employees should be more like him! He was easy to talk to! Explained everything he was doing! Just amazing deserves 100 more stars!!! Thank you Manny!!!read more
More reviews
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You may have found us by searching for some other common water purification services:

Water Filter Supplier Lakeland Florida

Water Softening Equipment Supplier Lakeland Florida

Water Testing Service Lakeland Florida

Some of our other important drinking water service pages:

Free Water Test Lakeland

Lakeland Drinking Water

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Lakeland Water Service

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Water Filtration System Lakeland

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Counties Lakeland is in/near:
Polk, Hillsborough, & Osceola

Cities near Lakeland:
Lakeland, Winter Haven, Kissimmee, Plant City, Valrico, Dover, Auburndale, Davenport, Haines City, & Bartow

Zip Codes in/near Lakeland:

Neighborhoods in/near Lakeland:

Frequently Asked Water Softener Questions:

What is the best water softener?

We might be biased, but we believe the best water softener for your home is an EcoWater Systems Softener. Our softeners are WQA certified and have NSF/ANSI Standard 44 certified components.

How does a water softener work?

4100A water softener works by swapping calcium & magnesium ions with sodium ions. The swap eliminates hard water problems because sodium doesn’t leak out into pipes. The ion swap takes place within a compartment full of small resin beads. The negatively charged beads are bonded to positively charged sodium ions. As the water flows past the beads, the sodium ions swap places with the calcium and magnesium ions, which carry a stronger positive charge. Over several cycles, the calcium and magnesium replace all of the sodium in the beads, rendering the unit no longer ineffective. Water softener salt to the rescue! The softener enters a regeneration cycle during which it soaks the beads in a strong solution of water and salt. The sodium in the brine solution causes the calcium and magnesium ions in the beads to give way, and the beads are recharged with sodium. After regeneration, the water softener flushes the remaining brine, plus all of the calcium and magnesium, through a drainpipe.

What is a water softener?

1500A Water Softener is a filtration system that works to remove high concentrations of calcium and magnesium that cause hard water.

How much does a water softener cost?

1300Water softener cost between $400 and $2,700. They are designed to be easy to install and remove (good news if you want to take your unit with you when you move). However, unless you are confident in your electrical and plumbing abilities, you might want to hire a plumber, which could add $100 to $600 to the initial cost of your unit. Purchasing a water softener through a water softener installation company can save you money on installation costs. Contact us today for a free quote.

How to choose a water softener?

400<strong by answering the following questions:

  • 1. Do you need a water softener?
  • 2. What hard water problems are you experiencing?
  • 3. Are there other water problems you’re experiencing (outside of water hardness)?
  • 4. How much water does your family use?
  • 5. Are you concerned about water & salt usage (the efficiency of the system)?
  • 6. What kind of “system in need of salt” alert are you looking for (high-tech, low-tech)?