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Give Us a Call:  (863) 576-5541

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Affordable Water Softeners in Lakeland, Winter Haven, Plant City, Auburndale, & Valrico 

Get the only water softening system made in the USA by the largest and longest standing water treatment manufacturer with excellent warranties, and professional installation & service!

At any given moment, hardness minerals (such as calcium and magnesium) may be slowly building up in your home on everything your water touches.

This includes your water heater, your dishwasher, your faucets, and even your skin…

It doesn’t matter if your water is from a well, or from the city supply, most homes in the US have hard water.

Few people know, but you can only remove hardness minerals from your water through ion exchange, which is what a water softener does.

Water filters are built to remove other contaminants, but not hardness minerals…

A WaterCare Water Softener softens all the water coming into your home before it has a chance to enter your appliances.

Hague Watermax softener

WaterCare CareSoft Elite RC® Softener

Here’s what you can expect from a WaterCare whole house water softener:

  • Removes hardness minerals and sediment that make your skin dry and prematurely age your expensive appliances
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  • Removes chlorine taste and odor by filtering your water with a built in coconut-shell carbon filter
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  • Eliminates spots on silverware, glasses and dishes
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  • Prevents scale build-up on pipes, faucets and water using appliances
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  • Customizable to meet additional water treatment needs you may have
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Financing and Rental options available!

How do you know if you have hard water?

washing machine element damaged by hard water

This is a washing machine heating element that’s been exposed to hard water

Here are some telltale signs…

  1. Your skin is dry and itchy and your hair is dull
  2. Your drinking glasses & stemware come out of the dishwasher with spots
  3. Your faucets and fixtures have a crust that’s hard to remove
  4. Your water heater takes forever to heat up, or you’ve prematurely had to replace or repair it
  5. Your whites are more like 50 shades of gray and your brights have lost their luster

What are the Benefits of Soft Water?

Softer Skin & Hair

Hard water minerals bond with skin and hair leaving a nasty film. Kind of like that limescale on your faucet! A Hague water softener removes hardness minerals naturally so you can stop spending money on lotions & skincare products as your body becomes free of buildup!

Extend Appliance Life

Dishwashers, washing machines, water heaters (tankless, electric, & gas), ice makers, boiler systems, & humidifiers all suffer when your water contains hardness minerals. Their useful life may be greatly reduced because they are not designed to endure hard water.

It Can Pay for Itself

You can save up to 75% on cleaning products, as they are more effective and less are needed. You can also save up to 40% on energy costs related to your water-using appliances, and plus they last longer. Its harder to estimate the amount of savings you get when you no longer have to waste time scrubbing that scale off your shower doors, faucets, fixtures, dishes, & glassware.

No Hassle, No Obligation

Features of WaterCare water softeners

Efficient Design – Saves up to 50% on salt use and and uses up to 80% less water in the regeneration cycle compared to some other brands of softener.

Patented Features – custom engineered baffle maximizes efficiency and the vacuum packed resin provides maximum power in a small space.

Easy Management – Computerized, fully customizable controls and a built-in, self cleaning filter (no filter replacements).

Plus many other features are available based on the model you choose…

 

Hague Watermax water softener diagram

Get a free, no-hassle quote for a new WaterCare water softener properly Sized, Installed, and Set-Up in your home by Branch Water of Central Florida Inc

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For faster answers to your questions, give us a call: 

(863) 576-5541

Made in the USA & backed by excellent warranties for equipment.

made in the usa

Reviews Directly from Google

Rebecca Ortiz
Rebecca Ortiz
14:22 03 Apr 24
Luis was great and so informative when he came out to do the estimate.... Carla at the office was very nice and Manny who performed the installation did a wonderful job. Very happy with our system!read more
ScottNan Hunter
ScottNan Hunter
20:30 02 Apr 24
Shawn was a great representative of the company and had a thorough... knowledge of the product.read more
P R
P R
20:12 29 Mar 24
Manny did an excellent job at installing the system and did very clean... work. He explained the scope of the work and was very respectful of the property. He also took time to explain maintenance plan. Luis also did a great job at conducting a demo and explaining all the options with the right system. They are both very professional and this was a very positive experience.read more
Joseph Melendez
Joseph Melendez
17:45 28 Mar 24
Well Trained in customer service. Installation knowledge, outstanding.... Manny and Shawn did a professional job.read more
Eric Dailey
Eric Dailey
22:48 24 Mar 24
I want to give a huge shout out to Manny! He came out to my unit which I... had no idea how it worked. Helped me get it running smoothly, explained how to use it, and made sure he didn’t leave until I was very comfortable with working it. Request manny when you need service!!read more
Kirsten Bullins
Kirsten Bullins
00:57 16 Mar 24
I recently had an excellent experience with Luis of Branch Water. He was... not only great but also had a no-pressure approach, making the whole process comfortable and informative. His knowledge about water treatment options was impressive and helped me make an informed decision without feeling rushed or pushed into it. Completely opposite of all the rip off artists canvassing my neighborhood every day. Highly recommend for their professionalism and expertise! Thank you Luis!read more
Martha Belush
Martha Belush
14:07 09 Mar 24
Very pleased with Branch Water's products, service and installation. They... listened to what we wanted and delivered as requested. Knowledgeable, fast and friendly. Highly recommended.read more
Otie Manning
Otie Manning
23:35 21 Feb 24
Manny came out for our annual inspection and was fantastic. I went out and... talked with him while he serviced our water softener to ask some questions. He was very personable and answered all my questions, and then some. He explained the entire system and how it worked, and was obviously extremely knowledgeable. Learned some new things and appreciated his attitude. Great jobread more
Manuel Salamanca
Manuel Salamanca
20:50 21 Feb 24
Manny, the technician, did a fantastic job. Really friendly and... professional. My family and I are excited with our new water softener system.read more
Encie Rubs
Encie Rubs
13:27 21 Feb 24
I am thrilled to share my experience with the water softener installation... service provided by Manny. From start to finish, the entire process was seamless and exceeded my expectations.Manny was professional, knowledgeable, and efficient. He arrived on time and completed the installation with precision and expertise. I was impressed by the attention to detail and the care he took to ensure everything was installed correctly.Since the installation of the water softener system, I have noticed a significant improvement in the quality of my water. The water now feels softer, and I no longer have to deal with issues like limescale buildup. The difference is truly remarkable, and I am grateful for the positive impact it has had on my daily life.Not only was the installation process smooth, but the customer service provided by Karla was exceptional. They were responsive to my inquiries, addressed any concerns I had, and made sure I was fully satisfied with the service.Overall, I highly recommend Branch water treatment of central Florida for their outstanding water softener installation service. Their professionalism, expertise, and commitment to customer satisfaction are truly commendable. Thank you for providing such a valuable and high-quality service.read more
Juan Pizarro
Juan Pizarro
15:40 16 Feb 24
Every is good the best
David Reyes
David Reyes
17:08 13 Feb 24
Luis was very informative and took the time to explain all our options in... order to stay in our budget and need.Manny was in tune with going abouve and beyond in the installation.Thank you for a great experience!read more
Cheryl Councilman
Cheryl Councilman
21:06 30 Jan 24
Luis morales is a trustworthy technician and was honest with his... Recommendations for solving my well water problems after testing my well water. This company is quality not just about $ and have some great products backed by lowesread more
Rick C
Rick C
18:29 29 Jan 24
We had a great experience with our water softener system purchased from... Branch Water from start to finish. Carla from the office kept us informed and up to date throughout the process. Luis came out and gave us all the info we needed to make the best choice for us. He was enthusiastic and knowledgable without being pushy. Manny came a few days later to install the system in our garage and he did a terrific job. He was easy to work with, and we appreciate his integrity and workmanship.Would highly recommend!read more
Anne Correia
Anne Correia
21:42 24 Jan 24
My salesman Luis and my installer Manny were awesome.
Gus Sol
Gus Sol
20:22 23 Jan 24
Josh installed our water filtration system today and was very polite,... honest, and answered all of our questions. Carla was also very kind throughout the entire process. I would definitely recommend this company to anyone.read more
Clark Buurma
Clark Buurma
19:23 19 Jan 24
Manny did an excellent job on our service call this week. He was... professional, very knowledgeable and repaired the issue quickly.read more
Constance Mercuro
Constance Mercuro
16:21 18 Jan 24
Today Manny came to do our annual maintenance. He serviced the equipment... and cleaned out the bugs and mud wasp nests so it looks brand new and the water's crystal clear. Many was knowledgeable and clearly experienced in water treatment. He was also extremely polite and friendly.We've had Branch Water install our water treatment system since we bought our house in 2020 and the sulfur smell and hard water were awful. They have continued to do our maintenance and are always reliable and punctual.We definitely recommend Branch Water.read more
Gilbert Pagan
Gilbert Pagan
17:55 15 Jan 24
5 stars all around. I used them a year ago to put a new water filtered... system in. Today, did my first maintenance with them and Joshua whom came out as their rep was informative and easy to talk to. Helped me understand some questions I had and was just very helpful. Thank you again Branch Water for you service!read more
Luke Siebert
Luke Siebert
00:06 13 Jan 24
Manny came out today to replace a warranty item and was amazing. Very... professional and the service was super quick and quality. Would definitely recommend!!read more
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Frequent Questions

How do I choose a water softener?

Softeners aren’t one size fits all. That’s where we can start to help you. Based on the size of your household and your typical water usage, we can determine which softener size you’ll need.

Sizing is an important step, as it ensures there is enough capacity to handle your needs  and not so much capacity that it creates waste.

From there, you can choose additional features to make your life easier or to meet additional water treatment needs based on the results of your water test.

How much does a water softener cost?

This will depend on the size, features, and your particular installation. The best way to get pricing is to call so that you can get it properly sized.

Pricing includes the new equipment, the installation and proper setup, so that it meets your expectations.

A water softener can potentially pay for itself over time with savings on detergents, soaps, and cleaning supplies, reductions in energy usage and the extended life of your water-using appliances. Water heaters tend to suffer the most in hard water, and they are expensive to replace.

Why not just buy a softener from a big box store or online retailer?

Big box stores sell softeners that are made with lower quality parts to reduce the price, even if you get name brand.

You will still have to hire a local plumber to do the install, unless you are quite knowledgeable in plumbing.

It can be difficult to get any warranty work done from a big box store, and often there is no warranty from online retailers.

In either case, you will usually just get referred to a local plumber who may not necessarily have knowledge of your specific equipment.

So essentially you are on your own once it reaches your house.

What are the next steps?

First, you can send us your contact info through one of the forms on this page, or give us a call directly.

Next, and not to be skipped, is the all-important water test. We test your water (free of charge), if everything looks good, we can leave it at that.

Otherwise, if the test reveals a problem or if you’re concerned about your water, we ask you a few questions and answer yours to help you get what you expect from your water.

If you’re satisfied with our recommendations, we schedule a convenient time to come out and install & set up your new water softening equipment.

What is covered by the Warranty?

This depends on the model and features you get.

To keep it simple, it’s best just to ask us when you are choosing your softener.

How do I maintain my softener?

The wonderful benefit of working with a reputable local water treatment company is that we’re here to help you maintain your system for years to come.

You can schedule a salt delivery with us as well as routine maintenance and filter changes if and when necessary. We’ll even deliver the salt and fill your softener for you.

Frequency of salt refill really depends on your household’s water usage and the efficiency of the softener (Hague water softeners are extremely efficient). In an average household, a softener can go 2 to 4 months on a refill.

What happens if I need help with my softener?

Just give us a call, our direct number is here on this page and most of the pages of our site. You will reach a local technician who can answer your questions, or you will be able to schedule us to come out and help.

Why should I choose to work with you?

Because we care. Try and get that from an online retailer or a big box store.

We would be proud to be your trusted advisor and go-to for your water treatment needs, to keep you and your family healthy and happy.

Still Have Questions?

Just fill in the form below, and we’ll get right back to you.

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We are a local, trusted business that sells, installs, and maintains equipment made in the USA. We are not a large corporation. We exist to serve our local community.

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